Wordmarks, Logos
University Logo
The University logo should be included on any and every print piece. Especially if it’s going off of campus, which in that case UALR should be spelled out. Below is how the watermark is treated with the name. White is allowed as a reverse. No other colors can be used in the logo.
Click on UALR logos for download:
Trojan Logo
The UALR Trojan is officially licensed and registered to the University. Its use must be associated with the UALR Athletic Department. Alumni is allowed to use the Trojan as an art element in its print materials. The Trojan logo is a one-color (black) logo that should be transparent - i.e., if placed on a maroon background - the logo should be transparent in that the background color shows through. To determine the appropriateness of the UALR Trojan logo for your document or publication, contact the Office of Communications at 501.683.7397. If your use is appropriate, the Office of Communications will transmit an electronic file for your use.
UALR Seal
The UALR seal is not appropriate for all printed materials. Since the seal is inherently formal, its use is limited to items of a formal nature. The is seal is displayed on diplomas, some stationery, awards, legal documents, and other printed materials in which official visual representation beyond the UALR signature and word mark is necessary. Use of the seal on printed materials will need prior approval from the Office of the Chancellor. To determine the appropriateness of the seal on your document or publication, contact the Office of Communications at 501.683.7397. If your use is appropriate, the Office of Communications will transmit an electronic file for your use.
For more information on UALR’s graphic standards, please download the Graphic Standards Guide.