2005 – Research

Theresa M. Beiner, Associate Professor of Law

In her pioneering work in sexual harassment law, Professor Theresa Beiner was the first to apply psychological, sociological, and other social scientific data to systematically determine which behaviors ought to be treated legally as sexual harassment. Her work includes articles in the nation’s leading law journals. Published just this year, her book, Gender Myths v. Working Realities: Using Social Science to Reformulate Sexual Harassment Law, is the first to closely examine ways in which the law fails to deal with realities of sexual harassment in the workplace.

Professor Beiner provides valuable insight into which behaviors people perceive as sexually harassing, why such behavior can be characterized as harassment, and which types of workplaces are more conducive to sexually harassing behavior. One reviewer of her book wrote, “Throughout, Beiner offers proposals for legal reform with the goal of furthering workplace equality for both men and women.” Others praised Professor Beiner’s social science research for its direct applications to sexual harassment law, maintaining the volume, “is a must read in the legal community – for students, legal scholars, lawyers, judges, and those who endeavor to better understand and reform the law and its practices.”

Robert H. Bradley, Professor of Educational Psychology

Robert Bradley is recognized nationally and internationally for his groundbreaking research into the relationship of family and the environment in a child’s development. As a fellow scholar said in support of Dr. Bradley’s nomination: “Bob is the world’s leading researcher on the role of the father in child development.” His methodologies are replicated throughout the U.S. and in developing countries. He shares this important research and methodology with his students, his peers, and his colleagues worldwide, serving on a prestigious task force with UNICEF, and on research review committees for the NIH and NSF.

Dr. Bradley may be most recognized for HOME – Home Observation Measure of the Environment – a research tool seen as the gold standard in assessment of the family environment.

“His work is widely regarded as key scholarship in understanding socioeconomic influences on development,” said Keith A. Crnic, professor and chair of the Department of Psychology at Arizona State University. “When considering important influences on children’s social and cognitive development from birth through adolescence, it is nearly impossible not to recognize Professor Bradley’s research.”

His studies have addressed important, controversial topics, including the role of child care and early non-maternal care in child development, and the role of early intervention in affecting children’s development.

Yupo Chan, Professor of Systems Engineering

As founding chair of the CyberCollege’s Department of Systems Engineering, Dr. Chan devoted his attention to developing curricula and securing accreditation for the fledgling department. Today, he devotes his time to conducting an impressive research agenda. He continues to work diligently with Acxiom in the Acxiom Laboratory for Applied Research and its related programs. He also has completed a textbook used across the world and labeled by reviewers as “exceptional.”

In addition to the substantive monographs he has published during his four years at UALR, Professor Chan had three articles accepted by international journals this year.

He also has attracted significant research funding throughout his career, including his current work as the principal investigator of the three-year project entitled “UALR Intelligent Transport Systems,” funded by the U.S. Department of Transportation. Intelligent highways, long a dream of urban planners, use innovations ranging from wireless technology to computers to manage traffic flows and guide motorists away from congestion and accidents. Future plans for intelligent highway systems envision “smart” cars that warn drivers of danger and keep vehicles safe distances from one another.

Dr. Chan’s extensive publication record has prompted World Scientific, which publishes Nobel Prize lectures, to ask him to edit an upcoming volume on data engineering.

Gary Geissler, Assistant Professor of Marketing and Advertising

Dr. Gary Geissler maintains a prolific research agenda, pushing the marketing field forward while also ranking as one of the best teachers in the college. His research, published in some of the top journals in the field, often links traditional marketing topics to the newest developments in technology, including how the Internet is influencing consumer attention, attitudes, and purchases. For this, Dr. Geissler has been recognized as one of the first marketing and advertising investigators in the area of new media technologies. In addition to his published works in numerous outlets, Dr. Geissler has presented at all of the top marketing conferences.

Colleagues predict that Professor Geissler’s research will play an important role in how new media, especially the Internet, is used to increase business. In fact, his theories and findings are already impacting how companies are conducting their business – his work, for instance, has been cited in business plans for a mobile veterinary service targeting farmers in Australia and for a similar concept in California.

Dr. George Zinkhan, editor of the Journal of the Academy of Marketing Science, recently praised Dr. Geissler as a rising expert in the field, adding that with a recent publication he had once again “done an excellent job!”

Daniel C. Holland, Associate Professor of Psychology

Dr. Dan Holland’s research in disability issues has earned him and UALR regional, national, and international attention – research that is particularly well suited to UALR’s commitment to community engagement. Dr. Holland has focused his research on disability issues, an interest he developed as the son of a parent with a disability. As a result of this experience, he has been interested in exploring disability issues from a number of different perspectives and through a variety of methodologies.

His research efforts in disability issues have been important and unique, and demonstrate how research can inform broad social issues.

He was appointed a Fulbright senior specialist in Austria last year and a Fulbright Senior Scholar in the Slovak Republic and Eastern Europe in 2002, working to understand how activists in the former Soviet states develop disability support programs in a developing civil society. His “mindfulness” meditation and health program, for which he received a Fulbright Senior Specialist Award, examines the impact of spirituality on health and illness. He has conducted research at the FDR and JFK Presidential Libraries on the impact that the disabilities of U.S. presidents or their family members have had on American social policies.

This summer, Dr. Holland will be a research scholar in the East European Studies Program at the Woodrow Wilson International Center for Scholars, where he will be focusing on disability activism in post-communist Europe and its implications for the developing civil society there.

Tito Viswanathan, Professor of Chemistry

Dr. Tito Viswanathan’s work in the area of conductive polymers has drawn national and international recognition and secured several patents for the only water-dispersible, conducting polymers mass-produced in the United States. Manufactured under the name Teslart, the polymer has applications in diverse fields such as corrosion prevention of metals, anti-static fabrics, electromagnetic interference shielding, smart windows that can change color and control light, and in electronic packaging.

“This polymer called Teslart represents the first successful entry of conducting polymers in the aqueous coating market in the United States,” said Sanjeev K. Manohar, research associate professor in the new Alan G. MacDiarmid Laboratories for Technical Innovation at University of Texas at Dallas.

Dr. Viswanathan’s research has successfully demonstrated that renewable resources can replace substances currently being made from non-renewable materials.

“With the rising cost of petroleum and petroleum products such as phenol, Viswanathan’s research will come to the forefront,” said Chemistry Professor James E. Hutchison, director of the University of Oregon’s Materials Science Institute.

His success as a researcher is highlighted by numerous grants he has obtained, seven of which have been funded for a total of $1 million within the last five years from agencies including NASA and the NSF.