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3-D Movies: Craze or phase?

Submitted by Lisa Lakey on September 30, 2010 – 11:02 amNo Comment

Nearly every avid moviegoer has seen one, be it “Avatar” or “Clash of the Titans.” For those who haven’t, more will be hitting the big screen within the next few months.  The 3-D movie craze has officially hit Hollywood. But for viewers, is the third dimension just another phase?

“Anytime you can create some kind of gimmick, Hollywood is going to take advantage of that,” said Ben Fry, who is the general manager of KUAR radio.

“I don’t buy into it,” Rodney Holston, a junior theater major, said.  “The tickets are a lot of money and it’s kind of unnecessary.” A Saturday night ticket to a 3-D movie at the Rave Motion Pictures on Colonel Glenn Road in Little Rock is $12.

A small portion of the unprecedented success of “Avatar” can be credited to it being filmed in 3-D.  Many critics of “Clash of the Titans,” which was filmed in 2-D and converted to 3-D, felt the movie’s 3-D effects were lacking.

Hoping to cash in on the craze, some of the most anticipated movies of the year are set to hit the silver screen in 3-D. “Harry Potter and the Deathly Hallows, Part 1” releases on Nov. 19.  Fans of the 1980s film, “Tron,” will flock to theaters Dec. 17 to see the sequel “Tron: Legacy.”

Traditional films are not the only ones that are seeing an upgrade. “Jackass 3-D” hits theaters October 15.

Brittney Johnson, sophomore biology major, enjoys watching 3-D movies.  “It helps bring more life to the movie,” she said.  “It seems like you are in it.”  Even so, the cost of the tickets will keep Johnson from going back.  “It’s just not worth it,” she said.

Despite high ticket prices, Fry said, “[3-D] will be around forever.”  However, he notes that eventually viewers will see less of it.

“You can do as much manipulation as you want,” Fry said, “but people want something that means something to them…You need more than a gimmick.”

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