Conway T. Rucks

conway rucks

Dr. Rucks is a Professor of Marketing and Advertising.

Contact Information

Email ctrucks@ualr.edu
Office Phone 501.569.8868
Office Fax 501.683.7021
Location RBUS 371

Education

  • B.S.B.A. Louisiana Tech University
  • M.B.A. University of Arkansas
  • D.B.A. Louisiana Tech University

Courses

  • ADVT 3340 Public Relations
  • MKTG 3350 Principles of Marketing
  • MKTG 4310 Marketing Research

Journal Articles

Geissler, G.L. & Rucks, C.T. 2011. The critical influence of customer food perceptions on overall theme park evaluations. Journal of Management and Marketing Research, Vol. 8, 4-17.