Bachelor of Business Administration

Ready to be a leader in a rewarding business career involving strategic partnerships and new ventures? Send us a request for more information or give us a call to speak to someone about your future at UALR!

Flexible learning options allow you to maintain your current job while earning your degree. Get started on your career in business by choosing one of our eight Business Administration majors.

A 12-hour Certificate in Professional Sales is also available.

Management median salary* $55,600
Accounting median salary* $66,500
Advertising median salary* $115,000

Median salary reflects mid-career earnings based on national data.

Bachelor of Business Administration
Total credit requirements* 120 hours

Must include a combination of 45 hours of upper-level courses (3000-4000 level) and 30 hours in residence.
Unrestricted electives are used to fulfill credit requirements beyond General Education and Major requirements.

General Education Requirements (35 credit hours)

A First-Year Colloquium course is required of full-time freshmen entering college for the first time and transfer students with less than 12 hours of credit.

Standard Core (21 hours)

  • Communication-Written (6 hours)
  • History of Civilization (3 hours)
  • U.S. Traditions (3 hours)
  • Fine Arts (3 hours)
  • Humanities (3 hours)
  • Social Sciences (3 hours)

College Core (14 hours)

  • Mathematics (3 hours)
  • Science (8 hours)
  • Additional Humanities, Social Sciences, Communication-Speech, or Interdisciplinary course (3 hours)

Business Education Requirements (49 credit hours)

Pre-Business Courses (21 hours)

Subject Course Title
MATH 1342 Business Calculus
ACCT 2310 Principles of Accounting I
ACCT 2330 Principles of Accounting II
ECON 2310 Business Statistics I
ECON 2322 Principles of Microeconomics
ECON 2323 Principles of Macroeconomics
MKTG 2380 Legal Environment of Business

Professional Business Studies Foundation (28 hours)

Subject Course Title
BINS 3305 Management Information Systems
BINS 3352 Data Analysis and Visualization
BINS 3380 Business Communication
BSAD 3100 Business Professionalism
ECON 3355 Quantitative Business Analysis
FINC 3310 Business Finance
MGMT 3300 Principles of Management
MGMT 3304 Operations Management
MGMT 4380 Business Strategy
MKTG 3350 Principles of Marketing

Major Requirements (30 credit hours)

There are eight majors for the Bachelor of Business Administration.

B.B.A. in Accounting

A BBA in Accounting will provide students the educational experiences to enter and advance within the accounting profession.

Students who earn an undergraduate degree that includes at least 30 undergraduate hours in business, other than accounting, and at least 30 undergraduate semester hours in accounting above the principles level, will be deemed to have met the education requirements for the CPA examination. Candidates who successfully complete the CPA examination must also complete 150 semester hours in order to be licensed.

Major Requirements

Accounting (30 hours)

Nine courses (27 hours) must be the following:

Subject Course Title
ACCT 3311 Intermediate Financial Accounting I
ACCT 3312 Intermediate Financial Accounting II
ACCT 3321 Federal Taxation
ACCT 3330 Intermediate Cost and Managerial Accounting I
ACCT 3341 Accounting Information Systems
ACCT 3361 Accounting for Governments, Not-for-profits, and Other Financial Issues
ACCT 4311 Accounting Issues
ACCT 4314 Advanced Financial Accounting
ACCT 4351 Auditing Theory and Practice I

Includes one course (3 hours) chosen from any ACCT 43XX course

This major also includes an additional 5-6 hours of unrestricted electives.

B.B.A. in Business Analytics

The Business Analytics major is an interdisciplinary degree that prepares graduates to use evidence-based data to make decisions and improve organizational effectiveness. The program focuses on the development of a highly demanded combination of technical and decision-making skills for big-data occupations across many industries, including business analyst, marketing manager, IT project manager, operations analyst, or financial analyst.

Major Requirements

Business Analytics (24 hours)

Subject Course Title
BINS 4350 Business Database Management Systems
BINS 4351 Data Analysis and Reporting
BINS 4360 Business Analytics Project Development
FINC 4355 Predictive Data Analysis
MKTG 4310 Marketing Research
SPCH 3320 Advanced Public Speaking

Includes two courses (6 hours) chosen from a list of electives

This major also includes an additional 11-12 hours of unrestricted electives.

B.B.A. in Business Information Systems

The Business Information Systems program provides students with technical, business, and interpersonal competencies necessary for success in the information technology field. Our graduates hold positions such as IT manager, business and systems analyst, application developer, database developer and administrator, and project manager, to name a few.

IT is one of the 14 targeted high-growth, high-demand industries identified by the U.S. Department of Labor. Demand for systems analysts is projected to increase 22 percent from 2010 to 2020.

Major Requirements

Business Information Systems (33 hours)

Subject Course Title
BINS 3307 Systems Development Methodologies
BINS 3310 Business Applications in COBOL
BINS 3352 Data Analysis and Visualization
BINS 4310 Network Technologies
BINS 4312 Object-Oriented Programming
BINS 4314 Advanced Programming
BINS 4331 Management of Information Resources
BINS 4350 Business Database Management Systems
BINS 4355 Information Systems Development Project

Includes three courses (9 hours) chosen from a list of electives

This major also includes an additional 2-3 hours of unrestricted electives.

B.B.A. in Economics

Economists study how individuals make decisions, how businesses and governments interact, and how decisions made on the other side of globe affect everyday life close to home. A degree in economics will prepare you for careers in finance, law, business and government.

Major Requirements

Economics (24 hours)

Subject Course Title
ECON 3315 Intermediate Microeconomic Analysis
ECON 3330 Intermediate Macroeconomic Theory
ECON 4350 Applied Econometrics

Includes five courses (15 hours) chosen from a list of electives

This major also includes an additional 11-12 hours of unrestricted electives.

B.B.A. in Finance

Students majoring in Finance develop the strong analytical, problem-solving, and decision-making skills necessary for success in today’s global business environment. The UALR finance program is one of only two programs in the state to have received University Recognition from the CFA Institute.

Finance majors choose from three possible concentrations:

General Finance
An emphasis in General Finance provides training in business finance, financial decision making within the firm, and the financial and banking systems.
Real Estate
An emphasis in Real Estate provides a broad background in real estate analysis, investment, and financial decision making.
Financial Services and Risk Management
An emphasis in Financial Services and Risk Management provides training in the management of financial service firms such as banks, insurance firms, and wealth management firms.

Major Requirements

Finance (27 hours)

Subject Course Title
FINC 3340 Financial Markets and Institutions
FINC 3350 Investment Analysis
FINC 4330 or 4362 International Finance or Derivatives
FINC 4395 Advanced Financial Management (Capstone)

Includes five courses (15 hours) chosen from a list of electives

This major also includes an additional 8-9 hours of unrestricted electives.

B.B.A. in International Business

This major uses an interdisciplinary approach to study the intricacies of the international marketplace. Students will focus on the complexities and interconnections between the world’s markets and cultures, and will be prepared for positions with an international context in areas such as finance, purchasing, marketing, production, logistics and planning.

Major Requirements

International Business (18 hours)

Subject Course Title
ECON 4320 International Economics
FINC 4330 International Finance
IBUS 4316 Field Study in International Business
MGMT 4377 International Management
MKTG 4320 International Marketing

Includes one courses (3 hours) chosen from a list of electives

Cultural Awareness (3 hours)

U.S. Resident Students select a single elective course from the following:

Subject Course Title
FREN 3334 French Culture and Civilization I
GERM 3334 German Culture and Civilization
SPAN 3334 Hispanic Culture: Penisular
SPAN 3335 Hispanic Culture: Americas
HIST 3317 Twentieth Century Europe
HIST 3328 Modern France
HIST 3331 Modern Germany since 1806
HIST 3372 History of Latin America: Republic Period
HIST 3375 Modern Mexican History
HIST 4378 The History of U.S. – Latin American Relations
POLS 3360 Comparative Government: Western
POLS 3370 Comparative Politics: Developing Areas
POLS 4380 International Relations

Non-U.S. Resident Students select a single elective course from the following:

Subject Course Title
HIST 3358 Recent America
HIST 4350 The United States and the Middle East
HIST 4354 The New South
HIST 4364 History of American Enterprise
HIST 4365 Modern US Culture
HIST 4378 History of US-Latin American Relations
POLS 3320 The American Presidency
POLS 3325 Legislative Process
POLS 4320 American Foreign Policy
POLS 4331 International Organizations
SPCH 4312 Intercultural Communication

NOTE: other courses as approved by coordinator

This major also includes an additional 0-9 hours of second language proficiency and an additional 5-6 hours of unrestricted electives.

B.B.A. in Management

This program prepares students for management and leadership activities in organizations while developing practical problem-solving techniques for decision-making.

Major Requirements

Management (30 hours)

Subject Course Title
MGMT 3320 Human Resources Management
MGMT 3340 Managing People in Organizations
MGMT 3362 Venture Mgmt & Decision Making
MGMT 4377 International Business Management

Includes six courses (18 hours) chosen from a list of electives

This major also includes an additional 5-6 hours of unrestricted electives.

B.B.A. in Marketing

The knowledge, analytical skills, and technical expertise required of marketing professionals is emphasized in this program. The curriculum also provides a solid foundation for students planning graduate study in marketing and business.

Major Requirements

Marketing (30 hours)

Subject Course Title
ADVT 3300 Advertising: an IMC Approach
MKTG 3353 Professional Selling
MKTG 3385 Consumer Analysis and Behavior
MKTG 4310 Marketing Research
MKTG 4385 Marketing Management

Includes four courses (12 hours) chosen from a list of electives

This major also includes an additional 5-6 hours of unrestricted electives.

Certificate in Professional Sales

The Certificate is designed for sales professionals who are looking for additional training in professional sales. The program is also available to any person admitted to UALR, and does not have to be combined with any other degree.

Required Classes

Subject Course Title
MKTG 3350 Principles of Marketing Introduction
MKTG 3353 Professional Selling
MKTG 4351 Sales Management
MKTG 4355 Advanced Professional Selling

Military and Veteran Support

UALR is accredited by the Veterans Administration to certify students’ enrollment so that they may qualify for educational benefits under the Montgomery G.I. Bill, Title 38 and Title 10 of the U.S. Code.

  • Credit for military training and educational benefits earned
  • Application fee waived
  • No out-of-state tuition rates

UALR is a member of the Servicemembers Opportunity Colleges (SOC), an organization that provides educational opportunities to the women and men of the Armed Forces.

UALR is a chapter of the Student Veterans of America (SVA) organization — a chapter-based student veteran membership organization that provides military veterans with resources, support, and advocacy needed to succeed in higher education and post-graduation.

UALR has been designated a Military Friendly® School by Victory Media, the leader in successfully connecting the military and civilian worlds.


In addition to VA educational benefits and/or tuition assistance, military students are eligible for the following scholarships:

General Scholarships

  • Denman Brothers Endowed Scholarship
  • Breedlove Scholarship (must have associate’s degree from Arkansas two-year institution.)
  • Arkansas Lottery Scholarship – (Arkansas resident)

College of Business Scholarships

  • Ben A. Hardy Scholarship
  • Bodycote K-Tech Book Scholarship
  • Derek Richard Balog Memorial Scholarship
  • E. Grainger and Frances B. Williams Endowed Scholarship
  • Elaine Eubank Endowed Scholarship
  • Elizabeth S. Lang Scholarship
  • Gibson-Duncan Trust Scholarship
  • Harper Dabney Boyd Scholarship
  • Harper W. Boyd Scholarship
  • Jane Kittle and Vaughan Dabney Scholarship
  • Julia Dabney Taylor and Bertie Vaughan Dabney Scholarship
  • Julie V. Bova Endowed Scholarship
  • Louise and Jack T. Lynn Scholarship
  • Nuvell Financial Services Scholarship
  • Regions Academic Achievement Scholarship
  • Simmons First National Bank Endowed Scholarship
  • Suzanne and Paul Davis Scholarship
  • William Andrew Treadway, III Endowed Scholarship

Department of Accounting

  • George W. Foster, Jr. and George W. Foster III Scholarship
  • Robert C. Culpepper Accounting Scholarship
  • Terri D. Thompson Endowed Scholarship

Department of Economics and Finance

  • Arkansas Life Underwriters Trust Fund Scholarship
  • Arkansas Real Estate Scholarship
  • Bill B. May Endowed Scholarship
  • C.H. Richter Memorial Scholarship
  • Charles M. Taylor II Scholarship
  • James H. Penick Memorial Scholarship
  • Jimmy R. Newell Endowed Scholarship
  • Norman Farris Bank Award
  • Raymond Rebsamen Insurance Endowed Scholarship
  • USAble Life Insurance Company Endowed Scholarship

Department of Marketing and Advertising

  • Paul M. Williams Memorial Endowed Scholarship
  • Marketing Department Scholarship
  • SMEI Scholarship-Awarded to a full-time or part-time student