Marketing

Minor Requirements (12 hours)

  • MKTG 3350 Principles of Marketing
  • MKTG 3385 Consumer Analysis and Behavior
  • MKTG 4310 Marketing Research
  • One elective from ADVT 3300  Advertising: an IMC Approach, MKTG 3353 Professional Selling, or MKTG 4341 Product and Service Strategy