Strategic Initiatives

Strategic Priorities
Click on the Priority for the Goals

1. Enhance recruitment and retention efforts to increase enrollment

1A) Develop, support, and participate in targeted efforts that enhance recruitment strategies

1B) Develop and support a focus on recruiting non-traditional, working adults, and transfer students

1C) Coordinate and increase touch points with students to provide a hands-on enrollment experience

1D) Develop strategies to enhance the acquisition and use of institutional and foundation scholarships funds in a timely
manner to support enrollment goals

1E) Identify the needs of first-generation and non-traditional students and leverage departmental resources to support
student engagement and success

1F) Create and enhance opportunities for students to engage with the campus, local, and global communities

1G) Develop and support tools, policies, communication strategies, and offerings, that support retention, progression, and
degree completion

1H) Enhance financial literacy using tools and programs, and ensure students understand their financial obligations and how
to pay for them

2. Strengthen student-friendly operations and customer service

2A) Communicate policies, expectations, and requirements with plain language that helps students and families better
navigate the university system

2B) Design processes and train staff to facilitate the efficient delivery of services.

2C) Implement a division-wide customer service training program based upon exemplary standards for service and student

2D) Ensure that policies and procedures meet institutional needs while being as student-friendly as possible and don’t
disadvantage any particular group of students

3. Improve diversity and inclusion efforts to provide a safe and inclusive environment for students

3A) Implement division-wide and departmental training for Student Affairs employees, with consideration of student
feedback, on diversity and how to create safe and inclusive environments for students, and by collaborating with
diversity-related entities

3B) Facilitate opportunities for students to increase their knowledge and awareness of globalization and diversity issues

3C) Increase input from students on the development of diversity initiatives

4. Align financial and human resources to operate more effectively and efficiently

4A) Ensure divisional resources are maximized and used efficiently

4B) Enhance employee engagement and satisfaction through individual employee experiences

4C) Increase strategic collaboration efforts across division to maximize budgets and human capital

4D) Create professional development opportunities for Student Affairs staff, including training and succession plans

5. Promote student development, engagement, and leadership

5A) Identify program outcomes and content early for all student programming to allow for enhanced collaboration with
relevant academic departments for increased student participation, which could include potential course credit for
attendance (such as leadership, diversity, wellness, communication, self-advocacy, interpersonal skills)

5B) Provide opportunities for structured leadership education and increased student engagement

5C) Collaborate with academic programs to promote leadership theory and practice while making it an integral part of an
established curriculum

Student Learning Outcomes
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1. Diversity awareness and social engagement

Students will:
1A: Demonstrate respect for cultural and demographic differences

1B: Assess how power and privilege impact themselves and others
1C: Define strategies that emphasize compromise and cooperation
1D: Balances needs of self with needs of others

2. Socio-emotional intelligence

Students will:
2A: Define personal values
2B: Identify self-advocacy skills
2C: Practice personal accountability
2D: Identify barriers to interpersonal communication

3. Personal wellness

Students will:
3A: Articulate strategies to manage social well-being
3B: Articulate strategies to manage physical well-being
3C: Articulate strategies to manage emotional well-being
3D: Explore issues of purpose and meaning within the context of higher education

4. Leadership development

Students will:
4A: Assess obstacles to change
4B: Utilize a process for decision making
4C: Incorporate ethical reasoning into action
4D: Practice sound money management principles


Each Student Affairs department has developed a strategic plan, including timelines and responsible parties.

Each department has identified at least two areas that will be assessed this year. One will map to a Student Learning Outcome, and one will be focused on program improvement. For each the departments will identify how the data will be used to make improvements.

Accreditation Efforts

Student Affairs staff serve on eight committees currently working toward HLC accreditation in 2019-2020