Dear Campus Community,
The spring semester is in full swing, and I wanted to share an exciting update on the progress the Office of Communications and Marketing is making toward the redesigned university website.
Design Focus Groups
Last month, we held several focus groups to give the campus community a chance to review the wireframes for the new site. Thank you again to those who attended and provided their insight.
After reviewing the feedback on the wireframes, we were able to move forward with the design work and create mockups for the new site. If the wireframes are similar to the floor plans of a house, the design mockups are when the visual style and interior design of the house come into play.
These design mockups incorporate our updated brand colors and design elements that are already being used in print pieces and digital marketing. The mockups also include new styling and web features.
We will be holding several focus groups this week to give the campus community the opportunity to see these new designs. We are excited to share these mockups of the new website.
The focus groups will be held online at select times Feb. 13-15.
Please sign up online if you would like to attend a focus group.
We know how important the website is in helping future and current students learn more about UA Little Rock. Thank you for your support during this process and go Trojans!